What is Domain Authority? And Why Does It Matter?

What is Domain Authority?

What is Domain Authority?What is Domain Authority? Domain Authority (DA) is a search engine ranking score to indicate how well website will rank on search engine result pages (SERPs). A Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank which is possible to get but very difficult.

Domain Authority is calculated by evaluating linking root domains, number of total links into a single score.

What is a “good” Domain Authority?

Generally speaking, sites with a very large number of high-quality external links such as Wikipedia are at the top end tier of the Domain Authority scale for ranking, whereas small businesses and websites with fewer inbound links may have a much lower DA score. Keep in mind that brand new websites will always start with a Domain Authority score of one.

Domain Authority vs. Page Authority

Whereas Domain Authority measures the predictive ranking strength of entire domains or subdomains, Page Authority measures the strength of individual pages.

How can I get ranked higher?

You can contact us for SEO Services which will start a ripple effect for your business where we contact you to go over your website and your business and set expectations about the timeline that you can start to expect to start seeing results with your ranking. SEO is an on-going commitment for it to be worthwhile. An example would be if you bought a ticket on a boat and you jumped out and swam the rest of the way half way through the trip. Sure you might get to the same destination but it will take longer and longer to reach without SEO and that’s if you rely on other means for getting conversions through your site.

Another reason to invest in someone to do your SEO is that Google and other search engines change their algorithms often and sometimes sites need to be overhauled to adjust to Google’s new standards.

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